Print
Social Media
Digital Ads
Photography
Hogue Landscape Services
As the Digital Marketing and Design Specialist at Hogue Landscape Services, I played a pivotal role in developing and refining the company’s brand identity. I created a cohesive brand by defining the color palette, typography, and tone of voice to establish a consistent and professional presence across all platforms. I designed a wide range of collateral, including print materials such as magazines, brochures, flyers, trifolds, and business cards, ensuring each piece reflected the brand's image. I also created visuals for the company’s website and online ads, ensuring a seamless design that resonated with the brand’s identity. Additionally, I developed the visual direction for various campaigns, aligning the aesthetic with the company’s goals and target audience. I managed social media content by planning, scheduling, and creating engaging posts while staying informed about relevant events. I interacted with followers on social platforms, engaging in conversations and building brand relationships. Under my management, the company’s social media following grew exponentially, reaching 500 new followers in March alone—a significant jump from the previous average of 500 followers per year. I also took photos, recorded phone videos, and helped produce content that contributed to growing the company’s brand recognition.